SMART
Official Website
In 2016, Smart launched the Smart Forfour and new Smart Fortwo in mainland China. As the digital designer at Jung Von Matt, my job was collaborating with the marketing team to redesign the official website for marketing and promoting the new cars.
Client
Smart
Role
Junior art director
Website designer
Goal
Design a captivating and informative website for the launch of smart Forfour in mainland China
Status
Published in 2016
Website
The website is still online in China market, with update in these two years. See translated interactive prototype (contains external link of Chinese website) here.
Car Feature Display
Customizing
3D Model
Customers can customized cars online and preview the appearance with interactive 3D model with 360 perspective
Color Scheme & Font
Branding Content and Structure
The marketing content structure related to the smart Forfour and new smart Fortwo